Beyond the Walls of a Gym



The Vito La Fata Story

When I first learned about the Beachbody Coaching opportunity, I was already working in the fitness industry. My gym had taken a huge financial hit after a bad business buy-out left me $105k in debt. I had short sold my home and sold off any and all assets I could to keep the studio going.

Needless to say, I was excited to find a new way to bring money into the gym.

After a buddy told me to check out Beachbody, I went to an event where I heard the CEO, Carl Daikeler, speak about the business. I believed in Carl’s mission and remember thinking, “That’s a guy I would follow.” Of course, it didn’t hurt to learn that Coaches were building this business into the 6-figure range while only working part time hours! I knew it they could do it, I could do it.

At first, my expectations were just to make a few extra grand for my gym, but eventually I grew to understand the true potential of Coaching. This was an opportunity to create an entirely new approach to fitness online. It was a way to build teams outside the walls of my gym. And it was not just a fitness opportunity—but a business and lifestyle opportunity, as well. I was all in.

My first year was typical of most people’s—a little slow—since it takes time to really see the initial compounding effect kick in. I’m now heading into my 5th year of Coaching, and I’ve noticed that my income roughly doubles every year! This leaves me room for big goals, and my next mission is to hit that $100k/month mark in the next 2 years. To say my approach to life has changed in an understatement!

The takeaway lesson I share with other Coaches is stay persistent. It doesn’t look like a ton early on, but it can ramp up fast. Too many Coaches quit just before breakthroughs were about to happen because they don’t receive instant, financial gratification from the business. This isn’t a get-rich-quick scheme. It takes a lot of patience, work, and diligence, but the business rewards you far more than the 2-4% raises corporate America likes us to believe is adequate lifestyle progression.

My fiancée is also a Coach, and this business has given us freedom. We have absolutely no financial stress in our lives. We can travel wherever, whenever, and however we want. We can work from anywhere in the world and work with the people we love. The ability to have a date night with my fiancée every Friday at a new restaurant with a great bottle of wine without worrying about the menu price—well, that’s priceless in a short life.

This business will change your life, but you got to put in the work. If this business has meaning and purpose in your life, and if you stay the course, you’ll be living the dream!

As told to Beachbody Success Stories.

Beachbody does not guarantee any level of success or income from the Team Beachbody Coach Opportunity. Each Coach’s income depends on his or her own efforts, diligence, and skill. See our Statement of Independent Coach Earnings located in the Coach Online Office for the most recent information on our Coaches’ actual incomes.  The Statement of Independent Coach Earnings can be found at //



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